MBA創業10大樣板公司

????9. 新銳眼鏡公司Warby Parker

????沃頓商學院（Wharton）MBA大衛?吉爾波亞和尼爾?布盧門撒爾想建立一個富有生活氣息的眼鏡品牌。他們請同班同學來幫忙定價，甚至幫他們給公司取名字——Warby Parker——取自美國小說家杰克?凱魯亞克筆下的兩個人物。這家公司目前籌集了5500萬美元（3.35億元人民幣）資金，其中一位專門從事營銷工作的投資者還在幫助這家公司進行客戶分析。

????9. Warby Parker

????Wharton MBAs David Gilboa and Neil Blumenthal came up with the idea to create a lifestyle brand of eyeglasses, using their classmates to help them establish pricing and even come up with the company name, a hybrid of Jack Kerouac characters. Warby Parker now has $55 million in funding, including an investment from a marketing prof who still helps out with customer analysis.