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          如何成為一名“內部創業者”

          如何成為一名“內部創業者”

          Lila Ibrahim 2014-12-12
          教育技術公司Coursera的商務總監莉拉·易卜拉欣認為,要進行創新并產生巨大的影響力,并不意味著你非得加入一家創業公司,以創業者心態利用好大公司內部的資源同樣可以實現。

          ????打造自己的董事會。找到一個“贊助者”,他/她可以作為你的參謀,幫你與公司內可以提供幫助的人建立聯系,為你的組織提供保護,讓你有足夠的時間和空間達成你的愿景。我在英特爾的“贊助者”就像是一個首席董事,或是一個出色的風險投資家:他會提出一些尖銳的問題,強調我需要思考的東西,幫助我招聘人才,教會我如何搞定年度資金申請。好的方面是,在一個你已經熟悉的機構建立自己的董事會和爭取支持,要比你盲目尋求一個陌生風險投資公司的幫助容易得多。

          ????把握好自己。在英特爾,“內部創業者”的標簽給了我(和我的團隊)一個全新的定義。突然之間,我們發現一切事情都可以在“創業”的框架下解釋,這也讓其他人更容易理解—— 這個過程有助于排除新的行事方式所面臨的障礙。作為內部創業者,我們以提出相反的意見、全力投入并順利完成工作為榮。

          ????你不需要加入一家創業公司也能創新,作出一番成就。通常來說,你需要的只不過是創造力,和在所熟悉的領域之外掌握新技能,努力在公司內部進行創新的決心。(財富中文網)

          ????易卜拉欣是教育技術公司Coursera的商務總監。該公司主營大量的在線課程。她還是美國著名風險投資公司凱鵬華盈的運營合伙人和幕僚長。

          ????譯者:南風

          ????審校:Patti

          ????Build your board of directors.Find an executive sponsor—someone who will serve as your sounding board, connect you to people in the company who can help you, and protect your organization to give you the time and space required to achieve your vision. My Intel executive sponsor functioned like a lead director or a good venture capitalist: he asked me the hard questions, highlighted the things I needed to think about, helped me recruit talent, and taught me the ropes in securing annual funding. The good news is that it’s much easier to build your board and rally support within an organization where you’re already known than it is to cold-call a venture capital firm.

          ????Own what you are.Adopting the “intrapraneur” label at Intel gave me (and my team) an entirely new vocabulary. Suddenly we were able to explain what we were doing within a “start-up” framework that other people could better understand—a process that helped remove obstacles to new ways of doing business. As intrapreneurs, we took pride in being rebels, rolled up our sleeves, and got the job done.

          ????You don’t need to be at a startup to innovate and have a huge impact. Often, all you need is creativity and the willingness to learn skills outside of your comfort zone to innovate right where you already are.

          ????Lila Ibrahim is the Chief Business Officer of Coursera, an education technology company that offers massive open online courses. She is also an Operating Partner and Chief of Staff at Kleiner Perkins Caufield & Byers.

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