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          專欄 - 蘋果2_0

          蘋果股票能跌多低?

          Philip Elmer-DeWitt 2012年05月07日

          蘋果(Apple)公司內部流傳著一個老笑話,那就是史蒂夫·喬布斯周圍是一片“現實扭曲力場”:你離他太近的話,就會相信他所說的話。蘋果的數百萬用戶中已經有不少成了該公司的“信徒”,而很多蘋果投資者也賺得盆滿缽滿。不過,Elmer-DeWitt認為,在報道蘋果公司時有點懷疑精神不是壞事。聽他的應該沒錯。要知道,他自從1982年就開始報道蘋果、觀察史蒂夫·喬布斯經營該公司。
          蘋果過去三周的股價就像在玩翹翹板,先是漲到644美元,然后跌到555美元,又漲到618美元,然后跌至581美元。投資者可能很想知道,蘋果的股價的漲跌是否會有一個下限。

          ????扎基指出,有三個因素可以阻止蘋果的市盈率繼續下跌:

          ? 定量基金。不管何時蘋果的市盈率跌至標普500的平均市盈率(目前為16.42倍)以下,定量基金的電腦都會立即買入,然后蘋果股價就會反彈。

          ? 蘋果的現金。蘋果有價值1100億美元的現金和有價證券,分配到股票上就是每股118美元。據扎基估算,按照蘋果目前的增長速度,到2016年,這些資產會達到每股460美元。

          ? 合理性。就最看跌的基金經理也不能忽視蘋果的季報。上周蘋果公布季報后的股價反彈就顯示了這一點。(延伸閱讀:《蘋果松開彈弓:一天賺入570億美元》。

          ????據扎基預測,到今年10月,也就是蘋果公布2012年最后一份季報時,它的季度收益將達到每股50.49美元。即便那時它的市盈率只有12.5倍,但那時的股價也將達到每股630美元。如果市盈率上升到15倍,那么屆時蘋果股價將超過757美元。而且這還不算蘋果即將發布新iPhone。

          ????《Bullish Cross》這本刊物已經被超額認購了,許多人付費去讀扎基的博客和每周市場指南。不過這次扎基免費給出了以下建議:

          ????“蘋果股票在中期的兩個關鍵的買入價位是537美元(回撤32.8%)和503美元(回撤50%)。我們相信在537美元的價位上,蘋果會給出一個獨一無二的買入機會;在503美元的價位上,更是一個千載難逢的買入機會。盡管我們認為蘋果股價可能永遠也不會跌到503美元,但如果蘋果股票真的落到那個價格水平,那就相當于2011年6月的每股310.50美元和2009年3月的每股80美元,(都是千載難逢的買入點。)

          ????投資者總是喜歡把事情過度復雜化。蘋果股價無疑將在2013年1月前沖破750元每股,而且在2013年秋天之前,有可能爬上1000美元大關。

          ????因此,我們相信眼下最好的做法就是現在就買入,雖說它有可能下降到537美元每股。在蘋果股價下跌時,不要理會別人的閑言碎語,用你的明智打敗華爾街那幫人。幾年之內,蘋果將不出一個季度就能賣出1億臺iPhone手機。等到那時,蘋果的股價將遠遠超過1000美元。如果明年蘋果股價有超過500美元的上漲空間,誰還在乎損失三五十塊呢?別把事情搞得這么復雜。現在就去買入吧?!?/p>

          ????譯者:樸成奎

          ????He cites three factors that keep Apple's P/E from going much lower:

          ? The quant funds. Whenever Apple's P/E falls below the S&P 500's -- currently 16.42 -- the funds' computers kick in and Apple gets a jump start.

          ? Apple's cash. Apple's $110 billion in cash and marketable securities works out to $118 a share. At their current rate of growth, Zaky estimates, those holdings will reach $460 a share by 2016.

          ? Reasonableness. Even the most bearish fund managers can't ignore Apple's quarterly reports, as last week's post-earnings rebound demonstrated. (See The Apple slingshot released: $57 billion in one clock tick.)

          ????Zaky expects that by October, when Apple issues its final report for fiscal 2012, its quarterly earnings will have reached $50.49 a share. Even at 12.5 times earnings, that's $630 a share. At 15 times earnings, it's over $757. And that's without a new iPhone.

          ????Bullish Cross has been oversubscribed for some time by members who pay to read Zaky's live blog and weekly market guidance. But he offers this advice for free:

          ????"The two key levels of support for Apple's stock in the intermediate term are $537 (32.8% retracement) and $503 (50% retracement) a share. We believe Apple presents with a unique buying opportunity at $537 and an extraordinarily rare opportunity at $503 a share. While we don't believe the stock will ever see $503 a share, if Apple does reach that level, it would be the equivalent of $310.50 in June 2011 or $80.00 a share in March 2009.

          ????Investors tend to overcomplicate things. Apple will undoubtedly see $750 a share by January 2013 and will likely see $1,000 no later than the fall of 2013.

          ????Thus, we believe the best thing to do is just to go in and buy now, ride any potential drawdown to $537 a share, ignore all of the nonsense you are likely to hear on the way down and beat Wall Street by being smart enough to realize what they often do not. And that is the fact that Apple will inevitably sell 100 million iPhones a quarter within the next few years. When that happens, Apple will be trading far north of $1,000 a share. Who cares about a $30 - $50 drawdown when there is over $500 in upside for the stock over the next year or so. Don't make things so complicated. Just go in and buy."

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