簡歷的趨勢變化迅速。從證件照到二維碼，再到公司logo，很難說哪些點會讓你的申請得到關注，哪些會讓你在競爭中掉隊。

但有些東西永遠也不會過時——就總結自己的工作經驗來說，文字洗練、短小精悍仍最為重要。附以清晰而現代的設計和一些言之有物的故事，你就能很順利地得到至少面試一次的機會，甚至邁進一個新的篇章。

雖然2017年就業市場預計仍將一片繁榮，但競爭會很激烈。在這個市場中推銷自己時，大家可以借助下列建議讓自己的簡歷脫穎而出。

1. 注意形式

設計很重要。要注意保持平衡——格式要流暢清晰，修飾要恰好突出自己。簡歷服務機構Brooklyn Resume Studio老板戴娜·利維-迪特里克認為，采用一些流行色是讓簡歷出彩而且不會讓讀者不悅的簡便手段。同時，考慮一下你要用的字體。她指出，Times New Roman已經過時而且枯燥，“醒目而時髦的字體會讓行文顯得更為緊湊。”

2. 用好開篇

職業培訓師詹妮弗·布拉甘扎指出：“招聘人員或招聘經理會先看簡歷的前三分之一，然后決定是否看下面的內容……而且他們只會用三秒鐘時間。”要抓住他們的注意力——告訴他們在哪里可以看到你的工作成果，比如領英或者你的個人網站，還要加上你的電話號碼和電子郵件地址。額外提醒一下，還在用Hotmail或雅虎郵箱的人應該換到Gmail郵箱了，或者，如果可以的話，使用和你個人網站相關聯的電子郵件地址。Fit Small Business人力資源顧問克里斯蒂·霍普金斯說：“雅虎、美國在線或者教育機構的電子郵件地址會讓你看起來好像生活在過去。”

3. 推廣你的品牌

如果你的簡歷還把職業發展目標放在最上面，那就得把它去掉。專業簡歷寫手、職業發展建議博客《Dear Sam》的作者山姆·諾蘭指出，你得展示出自己能為用人單位做什么，而不是他們能為你做什么。

諾蘭說：“對資質的總結應占據簡歷中最有價值的位置。要點在于突出你身上那些潛在用人單位不可錯失的東西……這是對自身資格的高層次概述。”

專業簡歷寫手勞里·J·詹姆斯認為，這應該和領英個人頁面上的“概況”內容一致，后者實際上就是一份簡歷。二者都應突出一些成績和個人特質，從而表明你對用人單位來說很有價值。

4. 強調關鍵技能

同時，要在靠近頂端的位置強調自己的技能，從而引起招聘經理的關注。利維-迪特里克說這樣做可以更突出你能為這份工作帶來的價值，而不是你希望從工作中得到什么。

打算申請多個職位時要改寫這部分內容，從而凸顯各個職位最用得上的技能（不要用同樣的公式化文字來申請所有職位）。求職申請追蹤系統，或者說用來篩選簡歷的軟件在推薦求職者時找的是相應關鍵字。諾蘭指出，進入候選者行列的竅門在于借鑒招聘啟事中的詞語，然后在自己的簡歷中將其體現出來。

詹姆斯認為，還要注意的一點是，無論是軟件還是人，他們都不會專門去看軟技能。因此，要刪掉那些被用爛的說法，比如“學習速度快”、“工作努力”以及“態度極佳”，并且列出自己的硬技能。她說，一目了然的科技和社交媒體知識和如今的就業市場關系特別緊密（此外，微軟Office不屬于這個范疇）。

5. 突出業績

高管簡歷寫手勞拉·史密斯-普羅克斯指出，別讓招聘經理去找你的工作成績。相反，要用一段單獨文字來總結自己的業績。此處也需要針對自己申請的工作來挑選要列出的獲獎經歷和基準。如果是得到了提拔，那原因是什么？如果是為自己的部門節省了成本，那省了多少呢？如果曾經成功領導過高風險項目，那你是怎么做的？

如果在組織這段文字時有困難，史密斯-普羅克斯建議大家在以往的績效考核中尋找思路。你的老板和同事覺得你在哪些方面比別人做的好呢？或者，就像史密斯-普羅克斯所說：“你有什么超能力？”要把重點放在可以量化的事例上，從而把這段文字和簡歷開頭的總結區別開來。可以考慮使用貨幣符號和百分數。

6. 展示關鍵履歷

介紹自己的工作經歷時，不要只是列出頭銜和日期。用幾行文字為招聘經理編織一個故事。你什么時候轉了行？為什么得到提升？接下來的目標是什么？

然后，用一條一條的相關事實和數字來印證你的說法。諾蘭認為：“讓自己顯得與眾不同的唯一方法就是以超預期的方式來挖掘自己的過往經歷。”統計數據是證明你此前的工作表現超過職位要求的簡便途徑。

7. 控制簡歷覆蓋的時間段

史密斯-普羅克斯指出，簡歷挑選的是最重要的工作經歷。如果已經不是入門級員工，你的實習和其他早期工作就是在浪費簡歷上寶貴的空間。

忽略那些10年以上的工作經歷，除非它對你的自我介紹來說很關鍵，比如在杰夫·貝佐斯手下的實習改變了你的職業發展軌跡。畢業時間也不需要提——沒必要讓介意年齡的招聘經理以太年輕或者年紀太大為由把你排除在外。（財富中文網）

作者：Kristen Bahler

譯者：Charlie

Resume trends change quickly. From head shots to QR codes to company logos, it’s hard to tell which extras will get your application noticed, and which will get you tossed out of the running.

Some things never go out style, though: When it comes to packaging your work experience, crisp writing and brevity still reign supreme. Add a clean, modern design and some descriptive storytelling, and you’re well on your way to landing at least an interview — if not a whole new gig.

While the job market is expected to keep booming in 2017, competition will be stiff. As you shop the job market, make your resume stand out by using the tips (and the accompanying downloadable template) below.

1. Pay Attention to Format

Design matters. What you want is a balance — a smooth, clear look that’s got just enough panache to stand out. Adding a small pop of color is an easy way to spice things up without jarring the reader, says Dana Leavy-Detrick, owner of Brooklyn Resume Studio. Also, put some thought into the font you choose. Times New Roman is dated and boring, she says, but “a clean, sleek font gives a more tightened-up presentation.”

2. Make the Top Count

“The top one-third of your resume is what a recruiter or hiring manager scans to determine if they will read the rest … and they only give it three seconds,” says career coach Jennifer Braganza. Make yours an attention grabber: Point the reader to places where you have samples of your work product — LinkedIn, a personal website — and add your phone and email address. Bonus tip: If you’re still using a Hotmail or Yahoo account, now’s the time to get a Gmail address — or, if applicable, an email tied to your website. “Having a Yahoo, AOL, or education-based email address makes you look like you’re living in the past,” says Christy Hopkins, human resources consultant at Fit Small Business.

3. Promote Your Brand

If you’ve still got an objective section underneath your header, dump it. You want to show what you can do for an employer, not what they can do for you, says Sam Nolan, a professional resume writer and the blogger behind the career advice column “Dear Sam.”

“A qualification summary should take up the most valuable real estate on your resume,” Nolan says. “The point is to highlight what you can’t afford a potential employer to miss … It’s a high-level overview of your candidacy.”

This should also parallel the “Summary” section on your LinkedIn page, which serves as a virtual resume, says professional resume writer Laurie J. James. In both places, you’ll want language that calls out some of the achievements and attributes that make you most valuable to an employer.

4. Emphasize Key Skills

Also near the top, catch the hiring manager’s attention by emphasizing your skill set. Doing so cements the value you can bring to the role, as opposed to what you’re looking for in a job, Leavy-Detrick says.

As you eye different postings, rework this section to emphasize the skills that make the most sense for each (rather than using the same boilerplate language for every job). Applicant tracking systems, or the software used to scan resumes, look for relevant keywords to move a candidate forward. The trick to making it in the “yes” pile, Nolan says, is to identify phrases from the job posting and mirror them on your resume.

Also note: No bot, nor human, is looking specifically for soft skills, James points out. So delete overused phrases like “quick learner,” “hard worker,” and ”great attitude,” and sub in a list of hard skills. Distinguishable tech and social media knowledge is particularly relevant in today’s job market, she says. (And no, the Microsoft Office suite doesn’t count.)

5. Highlight Performance

Don’t make hiring managers hunt for your achievements, says executive resume writer Laura Smith-Proulx. Instead, pull out a standalone summary of what you’ve accomplished. This is another place where you want to tailor the mix of awards and benchmarks to a job you’re applying for. If you were promoted, why? If you saved your department money, how much? Did you successfully lead a high-stakes project? How?

If you’re having trouble populating this section, Smith-Proulx suggests looking to past performance reviews for ideas. What have your bosses and coworkers said that you do better than anyone else? Or, as Smith-Proulx puts it, “What is your superpower?” Differentiate this section from the summary at the top by focusing on quantifiable evidence. Think dollar signs and percentage points.

6. Show Key Work Metrics

When you get to your work experience, don’t just list titles and dates. Use a few lines of text to weave a story for hiring managers. When did you change industries? Why were you promoted? Where do you aim to go next?

Then, use bullet points to back your claims with relevant facts and figures. “The only way to make yourself look unique is to dig into what you did beyond the expected,” Nolan says. Statistics are an easy way to prove you did more than the job description demanded.

7. Control Your Timeline

Your resume is a selection of your most relevant work history. If you’re anything beyond an entry-level employee, your internships and other early jobs are taking up valuable space, Smith-Proulx says.

Omit experience that dates back further than 10 years unless it’s essential to your narrative — say, an internship with Jeff Bezos that changed your career trajectory. You can also leave out graduation dates. No sense giving an ageist hiring manager an excuse to pass you over because you’re too young — or too old.